Macro Tsimmis

intelligently hedged investment

Out with the BRICs and in with McRIBS

Posted by intelledgement on Thu, 20 Oct 11

It has been a decade since Goldman Sachs economist Jim O’Neill coined the acronym “BRIC” (Brazil-Russia-India-China) as a handy shorthand term for emerging-market economies that were likely to experience above-average growth in the process of converting from predominantly rural, agrarian living to more urban, industrial modes.… [T]here’s not much debate among macro-analysts as to the continued robust validity of O’Neill’s basic insight. It would take a lollapalooza of a black swan to dissipate the inertia of the BRICs—something on the order of an epidemic or a catastrophic natural disaster that killed many millions. So, in that light, the pertinent question is not where the BRICs bus is headed, but rather, who is going along for the ride.

And that question is the focus of Forget the BRICs; Here’s a Better Way to Think About Emerging Markets, published earlier today by The Motley Fool.

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